Entrepreneur Open Session: Come to Get Help for Business Needs

Posted on March 3, 2014 by | Leave a comment

Aspiring entrepreneurs and small business owners can now get tips to excel and drive their business forward. Considering the way the economy is performing and how people are losing jobs, we are proud to announce that we have decided to help out those who want to venture on their own and taste success. The Entrepreneur Open Session at the Community Financial Resource Center in Los Angeles is the perfect platform to get help and assistance for all your business needs. You will be touching base with successful small business owners, financial gurus and entrepreneurs who have reached the pinnacle of … Continue reading →

About Toby Crabtree

Toby Crabtree is the Account Manager for Local Search HQ, a local search marketing firm focused on enhancing the online presence and visibility for small local businesses. Through thorough research of the client's target market and online behavior, social media networking, local mobile search optimization and an integrated marketing campaign, Toby and the team at Local Search HQ has built a reputation for delivery results for its clients since it was founded. Google+

→ Leave a comment

Posted in Business Events

Tagged , , , , ,

Make the Most of Instagram for e-Commerce Marketing

Posted on February 28, 2014 by | Leave a comment

With more consumers doing their shopping on the Internet, e-commerce stores need to do more than simple product promotions to increase sales. E-commerce is shifting from product promotion to personalized relationships with prospects. The more personalized a relationship is, the greater the possibility of closing sales. Moreover, with Facebook in the picture, opportunities for e-commerce stores just increased. E-commerce stores can use Facebook’s Instagram app to connect with their prospects, develop relationships and ultimately close sales. Below are tips on how to use Instagram Direct to boost sales of your e-commerce store: Hold a contest Post a photo and ask … Continue reading →

About Toby Crabtree

Toby Crabtree is the Account Manager for Local Search HQ, a local search marketing firm focused on enhancing the online presence and visibility for small local businesses. Through thorough research of the client's target market and online behavior, social media networking, local mobile search optimization and an integrated marketing campaign, Toby and the team at Local Search HQ has built a reputation for delivery results for its clients since it was founded. Google+

→ Leave a comment

Posted in e-Commerce Marketing

Tagged , , , , ,

7 Tips to Simplify the Payment Process for Online Customers

Posted on February 25, 2014 by | Leave a comment

One of the ways of increasing your store’s online conversions and sales is making it easy for customers to pay. You should concentrate on the design and functionality of the checkout page to encourage closing sales. The easier your checkout process is, the greater your conversions will be. Below are seven ways through which you can increase conversions on the checkout page: 1. Make it easy for customers to buy your products by providing multiple payment options. In particular, allow credit card and other payment options used by the majority of your target market. 2. Enable customers to check out … Continue reading →

About Toby Crabtree

Toby Crabtree is the Account Manager for Local Search HQ, a local search marketing firm focused on enhancing the online presence and visibility for small local businesses. Through thorough research of the client's target market and online behavior, social media networking, local mobile search optimization and an integrated marketing campaign, Toby and the team at Local Search HQ has built a reputation for delivery results for its clients since it was founded. Google+

→ Leave a comment

Posted in Uncategorized

Tagged , , , ,

Technology Is Reshaping Marketing Trends in 2014

Posted on February 19, 2014 by | Leave a comment

Modern online marketing continues to evolve quickly in 2014, thanks to emerging technology that is changing and shaping the way consumers shop for products. Since technology-influenced marketing is expected to continue, your business can take the lead by staying on top of these trends. Rise of Native Advertising Native advertising is an innovative content-integration strategy that is quickly attracting new believers. One of the most popular forms of native advertising is content marketing, in which websites deliver content that users are searching for. The content gives users information while leading them through a sales funnel that culminates in product pages. … Continue reading →

About Toby Crabtree

Toby Crabtree is the Account Manager for Local Search HQ, a local search marketing firm focused on enhancing the online presence and visibility for small local businesses. Through thorough research of the client's target market and online behavior, social media networking, local mobile search optimization and an integrated marketing campaign, Toby and the team at Local Search HQ has built a reputation for delivery results for its clients since it was founded. Google+

→ Leave a comment

Posted in Business

Tagged , , , , , , , , , , ,

6 Basic Ideas to Boost Revenue for Businesses via Mobile Apps

Posted on February 10, 2014 by | Leave a comment

A 2012 ComScore study found that four out of five smartphone owners use their phones to shop that equates to 86 million people in the United States. This figure doesn’t include tablet users who are even more likely to shop on their devices. Businesses can boost their revenue via mobile apps through the following strategies: 1. Sales opportunities. Smartphones and tablets have opened a new world of shopping options. You can do a local mobile search for shoes while riding on train or waiting at your doctor’s office. Sales opportunities include everything from offering mobile restaurant ordering to sending abandoned … Continue reading →

About Toby Crabtree

Toby Crabtree is the Account Manager for Local Search HQ, a local search marketing firm focused on enhancing the online presence and visibility for small local businesses. Through thorough research of the client's target market and online behavior, social media networking, local mobile search optimization and an integrated marketing campaign, Toby and the team at Local Search HQ has built a reputation for delivery results for its clients since it was founded. Google+

→ Leave a comment

Posted in Local Mobile Search

Tagged , , , , , ,

New Rules: How Do You Plan to Market on Craigslist?

Posted on January 29, 2014 by | Leave a comment

Back to basics has its place and can be a good thing for business. Unless it happens to be the rule change recently implemented by Craigslist, making it once again aimed at serving people and not businesses. Although not entirely the straw that broke the camel’s back, the HTML-rich posts taking advantage of free listings could have been deemed excessive and as a consequence, it has yet to be seen whether the rule changes resulting in tighter ad restriction will have a negative effect or even a positive one. So as a marketer what can you do about the rule … Continue reading →

About Toby Crabtree

Toby Crabtree is the Account Manager for Local Search HQ, a local search marketing firm focused on enhancing the online presence and visibility for small local businesses. Through thorough research of the client's target market and online behavior, social media networking, local mobile search optimization and an integrated marketing campaign, Toby and the team at Local Search HQ has built a reputation for delivery results for its clients since it was founded. Google+

→ Leave a comment

Posted in Local Search Marketing

Tagged , , ,

4 Key Steps to Boost Mobile Search Marketing for Local Businesses

Posted on January 22, 2014 by | Leave a comment

Consumers who use mobile devices to look for local business information are intent on making a purchase quickly. However, most consumers are still going elsewhere to complete their purchases (i.e. PC computer, the store itself). The bottom line is that many local businesses are not providing the tools and environment that make it simple to complete a purchase on a mobile device. However, with a few simple tips you will boost mobile searches and purchases for your local business in no time. 1. Mobile-friendly website. A mobile-friendly website should be formatted for mobile device screens and should have a small … Continue reading →

About Toby Crabtree

Toby Crabtree is the Account Manager for Local Search HQ, a local search marketing firm focused on enhancing the online presence and visibility for small local businesses. Through thorough research of the client's target market and online behavior, social media networking, local mobile search optimization and an integrated marketing campaign, Toby and the team at Local Search HQ has built a reputation for delivery results for its clients since it was founded. Google+

→ Leave a comment

Posted in Mobile Search Optimization

Tagged , , , , , , ,

Local Online Marketing: A Must for Marketeers

Posted on January 14, 2014 by | Leave a comment

Local internet marketing is now an essential component for local businesses since the internet has become more popular than the phone book. Search engines and local directories are the key catalysts for this emerging paradigm. The more you can get your web pages indexed in these resources, the more edge you can gain over your competitors who haven’t bothered to do so. In order to maximize local internet marketing you need to target mobile users as well. Online Visibility is the Key Instead of driving around town looking for places to shop, consumers are increasingly spending more time searching for … Continue reading →

About Toby Crabtree

Toby Crabtree is the Account Manager for Local Search HQ, a local search engine marketing firm focused on enhancing the online presence and visibility for small local businesses. Through thorough research of the client's target market and online behavior, social media networking, local mobile search optimization and an integrated marketing campaign, Toby and the team at Local Search HQ has built a reputation for delivery results for its clients since it was founded. Google+

→ Leave a comment

Posted in Local Internet Marketing

Tagged , , , , ,

Business Spotlight: Mimi & HY the Shoppe

Posted on January 6, 2014 by | Leave a comment

Do you enjoy boutique shopping? If so, then you must pay a visit to Mimi & HY the Shoppe. Whether you live in the greater Los Angeles area and can shop in person or check them out online. Mimi & HY the Shoppe is run by two sisters, Leah and Allison Moss. They have created the ideal shopping environment for one of a kind, top notch fragrances, accessories, pajamas, candles, and gift items. Since 2007, it has been one of the “go to” shops for gifts in the Los Angeles area. They provide a “one-stop shop” experience for all of … Continue reading →

About Toby Crabtree

Toby Crabtree is the Account Manager for Local Search HQ, a local search marketing firm focused on enhancing the online presence and visibility for small local businesses. Through thorough research of the client's target market and online behavior, social media networking, local mobile search optimization and an integrated marketing campaign, Toby and the team at Local Search HQ has built a reputation for delivery results for its clients since it was founded. Google+

→ Leave a comment

Posted in Local Business

Tagged , ,

Business Spotlight: Christmas Light Installer

Posted on December 30, 2013 by | Leave a comment

When you are in need of a reputable service to install your Christmas lights, look no further than the Christmas Light Installer. Since 2005, they have been in the business of installing Christmas lights. They strive to make installing and maintaining holiday displays a stress free part of every holiday celebration. With experienced, trained installers, you get a peace of mind about your holiday decorations throughout the entire holiday season. The Christmas Light Installer offers residential, commercial, and interior services as well as technical support. They have the training to take on every aspect of Christmas light installation for both … Continue reading →

About Toby Crabtree

Toby Crabtree is the Account Manager for Local Search HQ, a local search marketing firm focused on enhancing the online presence and visibility for small local businesses. Through thorough research of the client's target market and online behavior, social media networking, local mobile search optimization and an integrated marketing campaign, Toby and the team at Local Search HQ has built a reputation for delivery results for its clients since it was founded. Google+

→ Leave a comment

Posted in Local Business

Tagged ,