Author Archives: Toby Crabtree

Orange County Business Spotlight: Lucky Strike

One of the best past times is bowling and one of the best places in Orange County is Lucky Strike. First place in the Orange County Register Best of List for 2012, Lucky Strike offers a fun atmosphere and isn’t your typical old bowling alley from the 1950s. In fact, Lucky Strike is completely revamped and created with the 21st Century bowler in mind. The alley has 24 lanes, some of them that can be turned into private lanes, with giant TVs ready for sports lovers along with a full bar for the adults, live music, and other activities for … Continue reading

Choosing a Promotional Product for Brand Marketing

A pen or a jump drive? A baseball cap or t-shirt? Or how about a calendar.When it comes to branded promotional products, there are a lot of options. Finding those that make the most sense comes down to three things: the business, the audience and the brand. The Business A branded golf ball as a promotional item makes sense for a sports-apparel company, but not so much for a book distributor.Promotional items should be industry related. They should be something that customers and leads will see and immediately associate with the company that gave it to them—branded book marks, for … Continue reading

Learn How to Fast Forward Your Business in LA on June 8

Looking for the next big opportunity for your business? Want to grow your business into a successful company? If you’re looking to fast forward your business and ramp up your efforts, then there is an event exactly for you happening in Los Angeles very soon. The Fast Forward Your Business conference with Roger Hamilton, a Silicon Valley veteran and recent graduate of the Singularity University that knows all of the hottest trends, newest methods, and other resources that will absolutely surprise you on how well they can change your business into a highly profitable and successful company. Be able to … Continue reading

Bill Walsh to Discuss Entrepreneurial Success in LA on May 22

When it comes to starting your own business, there is going to be a lot of hurdles to leap over to become a successful and efficient company. Fortunately, there are countless opportunities for budding business owners and entrepreneurs that are seeking out advice, investment, and resources. One in particular within the Los Angeles area happens to be hosted by Bill Walsh, sponsored by the Inspiration 2020 conference, and he’s going to be discussing the keys to success when it comes to being an entrepreneur. If you aren’t familiar with the name, Bill Walsh is the CEO and founder of the … Continue reading

Women Solopreneur Network Meeting on May 6th in Long Beach

Women are increasingly becoming power players in the entrepreneur landscape, especially when creating their own businesses as solopreneurs. Most solopreneur business owners are creating online empires, though it’s not uncommon to find the solopreneur who creates an offline business by themselves. Regardless, this is a chance to meet fellow women who are leading the way in business and making waves at this Women Solopreneur Networking Meeting in Long Beach, California. Kristy Deegan, a business coach and fellow solopreneur, is asking the question: “What’s stopping you?” What stops someone from achieving their goals and how can these barriers be lifted? It … Continue reading

The OCBJ Presents the 2013 Women in Business Awards

Celebration of the accomplishments and successes that women have achieved in the business world is coming to Irvine, California as the Orange County Business Journal presents the 2013 Women In Business Awards. Don’t miss out on this annual event that empowers and celebrates women business professionals, innovators, entrepreneurs and major influencers within the southern California area. Five professional women are being praised for their exceptional work within the business industry in Orange County in this Nineteenth annual gathering of businesses at the Hyatt Regency in Irvine on June 4, starting at 11:00 AM. On top of the annual awards, there … Continue reading

The Importance of Guest Blogging for Local Search Marketing

Guest blogging can become a powerful tool for your local business if you do it right. While most guest blogging strategies focus on you writing the blogs, you should ideally look at it from various angles. Here is how you can use it for your local search marketing campaign… Guest Blogging as an SEO Technique By writing knowledgeable content that relates to your business, you are showing potential customers that you know what you are saying. In today’s world, most people will Google about products and services they want; if they come across your content frequently, you are bound to … Continue reading