Author Archives: Toby Crabtree

5 Tricks to Drive Traffic to Your Health Care Website

Driving traffic to a health care website is always difficult. The competition everywhere is fierce, with many health care companies offering similar products to the market. It can be difficult to stand out as a company, much less increase traffic to your website, even when using local search marketing services. Related: How to Market Your Dental Service Here are 5 tips to help you increase traffic: Set Achievable Goals. The key is to start small. Many dentists will want to generate reviews for their business. The other key to setting achievable goals is to be flexible. Your goals will change … Continue reading

4 Tricks to Make Your Blog a Reader’s Magnet

Building a blog can be a daunting task. Even more than that, after building a blog and writing the content, you might feel a little frustrated if you get little to no visitors or engagement on your blog. If this sounds like you, here are 4 tips to not only get people to your blog, but to increase your readership community on the blog itself and help with local search engine marketing: Tell People about a New Post If you use WordPress you can use plugins. If not, you can still use sites like HootSuite to publicize your posts and … Continue reading

6 Ways to Keep Your Customers Engaged on Facebook

Posting engagements on a Facebook fan page for local internet marketing is almost as important as a business card or a website. However, it might prove to be a little difficult to keep potential customers engaged on Facebook on a regular basis. Here are 6 strategies of local internet marketing that will help to keep your customers engaged on Facebook: Host a Contest: Initially the contest can be about anything but make sure to let everyone join it. Make it relevant to your business and follow local internet marketing trends. Add the Element of Fun: You don’t always have to … Continue reading

What Mobile Strategy Ensures Success of Small Business

Mobile strategy is becoming a natural part of web design as mobile internet is growing by leaps and bounds in popularity. Businesses that rely on local customers can greatly benefit from a local mobile search and by adopting a suitable mobile search marketing strategy. Unfortunately, there are many national websites that are setting bad examples that some small businesses feel compelled to follow. The following concepts will help differentiate between the winning and losing mobile strategies: What Small Businesses Must Avoid Big companies are still playing a numbers game with interruptive marketing that small businesses cannot afford to play. An … Continue reading

Learn Expert Tips From Facebook Small Business Team

Are you a small business owner looking to change the way Facebook helps bring in customers and gain exposure as a business? Why not hear advice from the actual Small Business Team from Facebook itself? Now you can when you attend the Facebook Small Business Boost in Los Angeles, California! Boost your small business Social media has become a requirement for any business looking to engage and interact with customers, and grow its internet presence. The biggest social network of all is still Facebook. They have a wealth of information and resources for small business owners to help them boost … Continue reading

Network with Distinguished Professionals in Style

Networking is an important part of building your business and making crucial connections with others in your field. Make connections in style at the Network in Style event on July 29 at Ammo Cafe. Network in Style is a new kind of networking opportunity that goes beyond traditional events. No hotel lobbies, cheap wine and stale hors d’oeuvres here. Network in Style brings together the most distinguished professionals from a wide variety of fields at the trendiest spots in L.A. to meet each other, collaborate and make connections in style. Meeting Distinguished Leaders You can meet people just about anywhere … Continue reading

Learn How to Grow Your Accounting System

Outgrowing your current accounting system is one sign that your business is doing well but with it comes a lot of problems. To learn when it is time for a new system and the best ways to transition, register for Free Small Business Talk: Growing Out of Your Current Accounting System and start implementing changes that will not only help you cope with your current system but will make it easier to streamline into a more robust accounting system as your business grows. Free Small Business Talk! Event Details: Date: Thursday, July 24 Time: 3:30PM – 5PM Venue: Microsoft Store … Continue reading

How to Market Your Dental Service

Marketing is a big part of any business plan and without it there’s no way you can expect to attract new clients. However, when it comes to the dental business, marketing is even more important because clients need to trust with their dental health. Use these tips to help you market your dental services in an effective manner: Use Traditional Methods Sparingly The traditional methods dentists use to market their practice to the local market aren’t particularly effective.If you do things like hire telemarketers to call people in your area or mail out fliers letting people know that you’ve opened … Continue reading

5 Great Mobile Apps to Keep Your Business Ahead

Mobile apps are one of the best ways to get your business out there but there are also some that can help your business get ahead. Here are five of the best apps for helping you to get organized, stay connected and keep a tight schedule whether you are in the office, traveling or working from home: 1. Dropbox is one of the best and most popular apps for getting organized. You can load and share documents, distribute to a target audience or sync up to other programs. With a number of downloads to give you more power, this app … Continue reading

4 Key Steps to Boost Mobile Search Marketing for Local Businesses

Consumers who use mobile devices to look for local business information are intent on making a purchase quickly. However, most consumers are still going elsewhere to complete their purchases (i.e. PC computer, the store itself). The bottom line is that many local businesses are not providing the tools and environment that make it simple to complete a purchase on a mobile device. However, with a few simple tips you will boost mobile searches and purchases for your local business in no time. 1. Mobile-friendly website. A mobile-friendly website should be formatted for mobile device screens and should have a small … Continue reading