Category Archives: e-Commerce Marketing

What Does 6 Google Stats Reveal to Marketers?

What Does 6 Google Stats Reveal to Marketers? No matter how good Foursquare and Yelp are when it comes to local searches, Google still tops the list for finding local businesses. From the search engine everyone knows about the numerous apps Google has to help users find the bestlocation for whatthey need. It is important that every marketer knows how to get the most out of their campaigns. Google Stats Revealed! Here are 6 stats that illustrate just how much users rely on Google: Users access local information for roughly 20% of all Google searches 20% of Google searches are … Continue reading

Make the Most of Instagram for e-Commerce Marketing

With more consumers doing their shopping on the Internet, e-commerce stores need to do more than simple product promotions to increase sales. E-commerce is shifting from product promotion to personalized relationships with prospects. The more personalized a relationship is, the greater the possibility of closing sales. Moreover, with Facebook in the picture, opportunities for e-commerce stores just increased. E-commerce stores can use Facebook’s Instagram app to connect with their prospects, develop relationships and ultimately close sales. Below are tips on how to use Instagram Direct to boost sales of your e-commerce store: Hold a contest Post a photo and ask … Continue reading