Category Archives: Social Media Marketing

Why and How to Strategize Your Social Media Mobile Friendly

Over the last few years, it has come to the attention of most business owners that social media can be a very helpful tool with respect to brand building. In the interim, social networking pages have enjoyed more hits from mobile devices than they have from laptops. It’s important to keep your message compatible. Here are some ways to keep your social media pages mobile friendly: Use Pictures Those who redistribute your posts from their mobile devices do so for the same reason as those who redistribute the same posts from their PC. They like what they see. Historically, pictures … Continue reading

Why Local Businesses Need to Images for Social Media Marketing

People are very visual, and when trying to target your local market via social media, it is important to keep this in mind. Over 90 percent of web users say that they trust people on their friends list, so by reaching out to people through social websites like Facebook, you can effectively drive traffic to your business. As much as web users rely on writing to learn about businesses, brightly colored images will catch attention the most. The results of a study conducted by the Harvard Business School indicated that over 70 percent of Facebook activities were image-related, and with … Continue reading