Tag Archives: Responsive web design

What Mobile Strategy Ensures Success of Small Business

Mobile strategy is becoming a natural part of web design as mobile internet is growing by leaps and bounds in popularity. Businesses that rely on local customers can greatly benefit from a local mobile search and by adopting a suitable mobile search marketing strategy. Unfortunately, there are many national websites that are setting bad examples that some small businesses feel compelled to follow. The following concepts will help differentiate between the winning and losing mobile strategies: What Small Businesses Must Avoid Big companies are still playing a numbers game with interruptive marketing that small businesses cannot afford to play. An … Continue reading

Technology Is Reshaping Marketing Trends in 2014

Modern online marketing continues to evolve quickly in 2014, thanks to emerging technology that is changing and shaping the way consumers shop for products. Since technology-influenced marketing is expected to continue, your business can take the lead by staying on top of these trends. Rise of Native Advertising Native advertising is an innovative content-integration strategy that is quickly attracting new believers. One of the most popular forms of native advertising is content marketing, in which websites deliver content that users are searching for. The content gives users information while leading them through a sales funnel that culminates in product pages. … Continue reading