Tag Archives: Rich Snippets

Why Snippets Are Very Important for Google Local Search

Snippets are becoming increasingly important in the world of local search marketing. Without a doubt, the right Google snippets often mean the difference between customers walking through your door or right on past it to the competition. Snippets are essential when planning your local search marketing strategy because they are those little pieces of information that appear under the names of webpages in search results that give users an idea of what is on the page and why it’s relevant to their inquiry. If your page is easily understood by Google, it can create detailed snippets for your business that … Continue reading